How can you get a guy to do what you want him to do when..?

so you all are cuddling and such, and then he tries and you like straightforward, like it gets awkward. Its like he's not experienced but he says he is? Anyways, what you really want him to do is start kissing all up on ur neck and just make out a little bit and then go for it. well pretty much, how do you get him to start kissing you without you having to initiate the first move?